Episode IV – The Missing Piece

Episode IV – The Missing Piece

We now knew where money was leaking. We knew how much could be saved. But we still couldn't answer the most important question:

👉 How do you actually realise these potential savings?

So we did what most data projects never do. We stopped analysing. And started listening.

Together, we ran a series of workshops, walking through the retailer's entire logistics planning process — from store ordering all the way to transport booking.

That's when we found it. The Conversion Ratio (CR).

Stores ordered in cubic meters. Those cubic meters were converted into load meters using a ratio. That ratio determined transport bookings.

The problem?

- It was static

- Based on legacy data

- Never questioned

- Never updated

The galaxy had changed. The ratio had not.

This was the missing link between insight and action.